Why did conversion drop yesterday?
Model · Cartfy Reasoning v3 This store Last 7 days Mobile + Desktop
Today · May 23 · 09:32
CR
Carolina · 09:32
Why did conversion drop yesterday?
Cartfy AI · 09:32
Analyzed 4 sources, ran 3 queries and compared with 14 days ago 2.4 s
Query: analytics.conversion_funnel 0.9 s
Visits
12,482
100%
Viewed item
7,989
64%−36%
Cart
2,996
24%−40%
Checkout
1,373
11%−54% ⚠
Purchased
355
2.8%

Conversion dropped from 3.1% → 2.8% (−10%) because of 1 specific issue: the payment step got slow only on mobile Safari, between 4 and 10 PM.

How I know:

  1. The drop between "Checkout" and "Purchased" was 74% — 24 pp worse than average.
  2. By device: Safari iOS averaged 9.2 s on the payment step (normal: 2.1 s).
  3. I cross-checked your Stripe gateway status: 13 504 errors between 16:42 and 21:58. It matches.

Estimated impact: ~$1,840 lost in conversions that didn't close.

Recommended next step
Open a Stripe ticket with the error log attached + enable PayPal fallback during peaks.
CR
Carolina · 09:38
Great, apply the fallback. First, show me the customers who reached checkout and gave up yesterday — I want to send a coupon.
Cartfy AI · 09:39
Joined checkout_events with customers on May 22, 4–10 PM 0.8 s

I found 18 customers who started checkout and dropped off yesterday (4–10 PM). Estimated total at stake: $4,140. Here are the top 6 by value:

EC
Emma Clark
Austin, TX · 3rd order
Cart 19:14
$612
VIP
LC
Liam Carter
Denver, CO · 1st order
17:02
$484
New
OB
Olivia Brooks
San Diego, CA · 5th order
20:38
$438
VIP
NB
Noah Bennett
Miami, FL · 2nd order
18:21
$396
Returning
AM
Ava Mitchell
Portland, OR · 4th order
21:47
$342
VIP
MT
Mia Turner
Seattle, WA · 2nd order
16:54
$318
Returning
I can send it now
Email + WhatsApp with coupon COMEBACK15 · valid 48h · personalized copy for each. Estimated recovery: 22% (~$910).
CR
Carolina · 09:44
new-bamboo-diffuser.jpg
2.1 MB · just uploaded
Thinking of listing this diffuser — will it sell?
Cartfy AI · 09:44
Analyzed the photo · compared with your current products + niche trends (last 90 days) 1.8 s

Score: 82/100 — a good bet. Bamboo diffusers grew +47% in searches in the "home & fragrance" niche over the last 90 days. Your VIP customers tend to buy home+bath bundles, so it fits.

visual analysis
Suggested categoryAromatherapy · Diffusers
Price range$89–119
Niche searches
+47%
Audience match
88%
Estimated margin62%

Ready-to-use copy:

"Aroma Home Bamboo Diffuser · 200ml — handmade in Portland, releases fragrance for up to 90 days. The perfect blend of Scandinavian design and natural materials. Available in 4 signature scents."

Cartfy AI · now
Applying fallback Stripe → PayPal
Validated PayPal credentials
Checked equivalent fee
Updating checkout · 60%
Pending: test 1 real charge
Pending: enable auto-trigger on peaks
Context: Atelier Veranda Last 7 days Mobile + Desktop Add
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