Analytics

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Compare April and May by category — which grew the most?
answered in 1.2 s 5 categories source: orders · items · categories · Cartfy AI · just now

In May you made $38,247 — +18.4% vs April ($32,310). Growth came mainly from two categories: Aromatherapy (which took off) and Bath & Body. Candles stayed flat.

Top gainer
+38%
Aromatherapy · $4,218 → $5,824
Top category
$12.1k
Candles · 4%
Declining
−9%
Decor · $4,180 → $3,802
April
May
Growth %
Aromatherapy led the growth
Sales rose 38%. Main driver: the Home Diffuser Kit launch on May 4 (42% of category sales).
Bath & Body grew with new customers
The category brought in 187 new customers this month — 62 became VIPs (bought 2+ times). A solid acquisition channel.
Decor dropped — heads up
−9% this month. 3 of the top 5 sellers lack pro photos and 1 was out of stock for 6 days.

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Revenue by channel · 30 days
$38,247 · 18%
Conversion by device · 7 days
2.8% · 0.3 pp
Top 10 products · revenue
Verbena Candle · $4,620
Checkout funnel
11% reached payment · 3 pp
Retention cohort · new customers
Month 3: 34% still buying
Revenue by hour · week
Peak: Tue 9 PM

Automatic summaries

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Weekly summary by emailevery Monday · 8 AM
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WhatsApp alert if conversion drops > 5%checked every 6h
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Notify me when I hit $50k this month59% reached
Active
Anomaly in any KPIAI detects it automatically
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